Dashboard UX Design
Turn complex data into clear decisions.
For analytics, operational and enterprise teams whose users need to interpret information and act on it. I start with the decisions and roles before choosing charts or arranging widgets.
Osama Ali · Senior Product & UX Designer · Cairo / Remote
Where I can help
Start with the problem.
- Too many metrics compete for attention
- Organize information around decisions, frequency and urgency.
- Filters change meaning unexpectedly
- Make scope, time ranges, defaults and applied filters visible.
- Dense tables hide important actions
- Design scanning, drill-down, bulk work and empty states together.
How we work through it
- Map roles, questions and the actions enabled by each metric.
- Prototype information hierarchy, filters and table/chart interactions.
- Validate with realistic data and document Arabic / RTL behavior where needed.
Relevant work
See how I approach product decisions.
My background includes UX design at Coca-Cola HBC (Jan 2023–Jun 2026), Speero and VA Computing. Public case studies show selected design work; they do not represent every market or service listed here.
Ways to work with me
- Project
- An agreed product design scope, with milestones and timing defined together.
- UX / Product Audit
- A focused review of the journeys and issues that matter most.
- Fractional / Consulting
- Ongoing design guidance and strategic support for your team.
- Contract
- Join an existing product team for an agreed engagement.
- Full-time
- Open to suitable Senior / Lead product and UX opportunities.
Before we start
Do you build the data pipeline?
No. I collaborate with your data and engineering team on availability, definitions and constraints. Data infrastructure is outside the UX design scope.
What should I share in the first message?
Send a short description of your product, your audience, the main problem and any deadline.
Explore the thinking behind the work
Dashboard UX Design: A Practical Guide for Complex Data Products →UX for Long and Complex Workflows →UX for Data-Heavy Applications: Tables, Filters and Dense Interfaces →Tell me what your team is working on.
We can decide whether an audit, a design project or an ongoing role is the right starting point.
Discuss your product on WhatsApp ↗